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"I'm going to interview Simon Whitten while I'm in the UK," I said to Heather, "Short story - what springs to mind?" "Stately homes ... panoramic images ... simple, classic album designs," she said. Simon has established a solid business at the very top of the UK wedding market, and what struck me about our conversation was his confidence and clarity in talking about it. To succeed in this business requires a lot more than photographic passion and skills. You need a clear understanding of your market position, your clientele and where they come from, your brand and how you project it. The low end To View More >>
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Relationships with local wedding venues are a great way to build a strong wedding and portrait business, and a beautiful display album featuring the venue works well for both parties. Simon Whitten is a long-standing and valued Queensberry client from Yorkshire in England. His association with the luxury castle hotel Swinton Park is very important to him, and for years his Queensberry sample album has rested on the piano in the drawing room. When the time came to update it, the question was “with what?” These days most of his clients tend towards the 14x10 Duo that Simon prefers. But feeling To View More >>
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Chances are you've never been to Marfa, but as it happens we have. It's a tiny town set in the vastness of West Texas (population 2000+) and obviously thriving. Halfway between El Paso and the awesome Big Bend Park, Marfa is surrounded by towns in decline. It used to be a water stop on the railway, and a massive army base, but the trains went diesel and the army left town. So why isn't the town dying, like most of its neighbours seem to be? A minimalist artist called Donald Judd came to town in search of a spectacular landscape to display his massive artworks. An interesting guy ... and other To View More >>
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I have a friend going back to work full time after working part time for six years to raise his kids. Some weeks ago he phoned me, incredibly disheartened after many job applications and many knock backs. No one wanted him. I encouraged him to stop treating each job interview as make or break, and to start playing. To apply for jobs he thought he couldn't get. At salary ranges he thought he couldn't justify. To mix it up, try something different each time and see what worked. The trick, I said, was to remember that his next interviewer would know nothing about his past interviews, and it wouldn't To View More >>
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[caption id="attachment_17731" align="alignnone" width="500"] © James Yeats-Brown[/caption] James Yeats-Brown is a leading UK social photographer specialising in children's portraiture and the creation of family albums. He asks why shooting for a fee or commission shouldn't work in the social sector, since it's common in other areas of photography, and thinks a sales model based purely on speculative product upselling is dangerous these days - mainly thanks to new consumer-oriented products from Apple, Blurb, Photobox etc. This began as a comment on Ian's post suggesting the Shoot and Share model To View More >>
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"How much for that album?"If you ask us that, and you have an approved account, we're happy to tell you.But in 40+ years, while we’ve often offered guidance, we’ve never ever told customers how much they should charge.Well I'm going to be brave and make a suggestion. Then I'm going to ask youwhat you think. But first, some background... For decades many photographers charged really high prices for their products (albums, prints, framing etc). They did this to avoid asking a reasonable fee for theirservices. You can see why. Even our wealthiest acquaintances think photographers charge To View More >>
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OK, you've just started with Queensberry? Or you've bought a beautiful new sample? Stephen wrote about how you can get an immediate pay-off on your investment by sending a simple message to your past customers and current bookings - those who haven't bought or committed to an album yet. His promotion can bring in thousands of extra dollars and set your business on a completely new trajectory - but instead of jumping in and having a go, people sometimes get sidetracked by doubts and questions. Like... I don't have time. No problem! We can design and colour correct for you. What if I get too busy? To View More >>
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Our recent 50% discount offer on sample albums was hugely successful. But if you bought a new sample why wait until next year to get a return on your investment? Here's how to bring in some cash and set yourself up for a good 2014. Send a simple message to last year's customers, the ones who haven't bought an album yet... Hi, I've just received a gorgeous new album from Queensberry, and I'd love you to see it. I think your photographs would look wonderful in an album like this, and I can offer you a special introductory price if you order now. In fact you could have your album for Christmas. Call To View More >>
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Last week I wrote about the latest David Jay hate war, and said that if a courtroom attorney asked whether I agreed with his Shoot and Share strategy - and demanded a Yes-No answer - I’d have to say, “Yes I do.” Why? Because social sharing is a reality whether we like it or not, because social sharing is a powerful new form of word of mouth, and because Shoot & Share is a big step up the social scale from Shoot & Burn. Also I don't like hate wars. But this is not a TV courtroom drama, so if you're thinking of building a career in social photography, we believe the typical Shoot and Share To View More >>

Since launching Workspace we've had a lot of requests for an affiliate program, so we're pleased to announce it's finally here! We sell our books and albums around the world. We have customers in countries we’ve never visited, who speak languages we don’t understand. It's no wonder that just like you we depend on the good will and recommendations of our existing customers to generate new business. Our new affiliate program enables you to earn commissions by recommending our products and services to your friends and colleagues. It's a way to encourage our supporters to promote us, and to repay To View More >>
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